Sneakers care products brand that uses zigzags to express the concept of leggy bugs
Shoes Many people in Korea are called 'centipede.' We call people with many legs (e.g.
Inspired by the centaur), we aimed for a fashionable and iconic design.
Meaning of name
Grima is a Korean pure Korean word '그리마' written in English as pronounced.
‘그리마’ means a classification of leggy worms.
ZIG-ZAG
We used 'zigzag' to shape the leggy figure and use it as a graphic element across the brand. The logo symbolized Legs, which are constantly spinning and walking indefinitely.
